Freelancers vs. AI: What actually saves time (and sanity) when you’re creating content
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Aug 25, 2025
Freelancers vs. AI: What actually saves time (and sanity) when you’re creating content

Freelancers vs. AI: What actually saves time (and sanity) when you’re creating content

Hiring a writer used to mean… well, hiring a writer. Now? It means staring at a choice between a real human with opinions and invoices or […]
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Aug 22, 2025
I test headlines for a living

I test headlines for a living — Here’s why they all sound like they’re crying for attention

You’ve seen them. You’ve groaned at them. You’ve maybe even clicked one while telling yourself it was “just for research” (spoiler: it wasn’t). Media headlines are […]
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Aug 18, 2025
How to use AI to write blog posts that get noticed

How to use AI to write blog posts that get noticed (without sounding like a toaster wrote it)

Ah, the blank page. Eternal nemesis of writers, bloggers, and that one content manager you definitely promised to have a post ready by Tuesday. If you’ve […]
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Aug 11, 2025
Editing AI content: How to turn robot ramblings into readable posts

Editing AI content: How to turn robot ramblings into readable posts

So you’ve got an AI draft. Congrats! You now have 800 words of suspiciously enthusiastic filler, six reused metaphors, and one deeply weird analogy about “navigating […]
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Aug 7, 2025
Editing AI content: How to turn robot ramblings into readable posts

AI can write. But can it think? (Spoiler: nope)

AI is doing impressive things. It can spin up a blog draft before you’ve finished saying “wait, did I just approve that?” It can summarise a […]
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Feb 18, 2020
SEO content writing

SEO content writing

Looking for SEO content writing that is largely immune to Google algorithm changes? Want web content that performs no matter what the search engines do? We […]
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Aug 12, 2015
Write great content whenever you can

Are you making these excuses not to write?

If you are you?re not alone. It?s not that you don?t want to. Or even that you can?t. It?s just too easy not to actually sit […]
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Aug 7, 2015
Writing blogs Cornwall

What do blogs, copy, and fiction have in common?

They might be totally different genres with a completely different agenda. But what blogs, copy, and fiction have in common is the fact they?re there to […]
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Aug 3, 2015
Writing website content

No excuses. Just write.

If you are making excuses you?re not alone. It?s not that you don?t want to. Or even that you can?t. It?s just too easy not to […]
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Jul 22, 2015
Be brave when you're a blog writer

Don’t be afraid of writing

To some people writing is a means to an end. To others it?s a passion. For many more it?s only a dream that couldn?t possibly ever […]
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Jul 15, 2015
Keep your blog writing tight

Don’t let your writing sag in the middle

Beginnings can be tricky when you?re writing. At what point in the story do you start? The ending maybe easier to contend with as you?ve probably […]
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Jul 10, 2015
Keep on carrying on with your writing

What happens when your writing is rejected?

You don?t give up for a start. You may feel like it?s all been a waste of time. That obviously the novel that?s taken you years […]
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