AI - Coastal Content

AI can write. But can it think? (Spoiler: nope)

AI is doing impressive things. It can spin up a blog draft before you’ve finished saying “wait, did I just approve that?” It can summarise a 30-page report like it’s skimming gossip. It can even nail a brand tone close…

Nurturing originality in the age of AI content creation

In the age of artificial intelligence, where algorithms can generate vast amounts of content in seconds, the question of originality looms large. While AI tools have undeniably revolutionised content creation, the concern often raised is the lack of genuine creativity.…

AI can write. But can it think? (Spoiler: nope)

Nurturing originality in the age of AI content creation

So you want to get into marketing?

I was asked if I could create a fully automated AI blog posting system

Adapt or die: The uncomfortable future of the general marketer

Like what you see?

Twenty years of writing, editing and helping clients communicate. Based in Northumberland. Available everywhere.

AI can write. But can it think? (Spoiler: nope)

Nurturing originality in the age of AI content creation

So you want to get into marketing?

I was asked if I could create a fully automated AI blog posting system

Adapt or die: The uncomfortable future of the general marketer

Like what you see?

Twenty years of writing, editing and helping clients communicate. Based in Northumberland. Available everywhere.

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