Mar 9, 2016
As well as ghost writing for a couple of tech websites and offering tech-savvy copywriting to clients, I also consult with a small IT firm here […]
Feb 3, 2016
Coastal Content took on a new Devon-based client during January. A client who had paid a lot of money to a fancy London agency to promote […]
Jan 25, 2016
As someone who does a lot of small business content marketing, I know all too well that budgets aren?t always able to satisfy ambitions. But just […]
Jan 18, 2016
Fresh, original content is the cornerstone of any content marketing strategy. Yet it isn?t the only way we can gain popularity and derive benefit from great […]
Jan 4, 2016
While we may live in an era of instant gratification, the old adage ? the best things come to those who wait? is still true. It?s […]
Dec 21, 2015
Many smaller businesses have quite a relaxed view of the quality of material they put out into the world. After all, the odd spelling mistake isn?t […]
Nov 30, 2015
Business is all about reputation. Any content marketing campaign has to have half an eye on reputation if it is to succeed in terms of engagement […]
Nov 23, 2015
Case studies have long been used as marketing collateral for businesses and for good reason. Not only do they demonstrate that your product or service actually […]
Nov 2, 2015
As a big fan of WordPress, I spend a lot of time looking through the thousands of plugins available for the platform. I try to find […]
Oct 26, 2015
What is the Google Sandbox and why should I care? This is a question I heard the other day and not for the first time. I […]
Oct 19, 2015
Copyright is a thorny issue. It is made worse by greedy and unscrupulous record companies and the sometimes less than honest companies they use to enforce […]
Oct 12, 2015
The illusion of controlling our own destiny is always more real than actual reality. When you look at it, we are in control of very little. […]