Apr 18, 2016
Press releases are one of the most popular short copy tasks we do here at Coastal Content. They are great for getting a bit of publicity […]
Apr 13, 2016
Here at Coastal Content, we build quite a few small business websites. Some are just so people can find the phone number or email address of […]
Apr 11, 2016
I had a lively debate last week with a client who wanted us to write product reviews for items they would send for free in return […]
Apr 6, 2016
Encryption has enjoyed a lot of publicity recently thanks to the FBI and Apple case that made more than a few headlines. It brought data security […]
Apr 4, 2016
The concept of the customer journey has been around longer than I have. It describes the process an average person goes through from initial exposure to […]
Mar 23, 2016
Coastal Content is built upon the WordPress platform which is a very good Content Management System (CMS). WordPress is a framework that separates the back end […]
Mar 21, 2016
We all know that we read differently online than we do offline. But how does a blog post turn from mediocre into something great? When does […]
Mar 16, 2016
The hacking of WordPress websites is on the rise. Given how popular it is as a platform, it?s a serious risk to both website owners and […]
Mar 14, 2016
On the surface, coming up with an idea for web content seems easy. Think of something people will find interesting, write it and publish it. That?s […]
Mar 9, 2016
As well as ghost writing for a couple of tech websites and offering tech-savvy copywriting to clients, I also consult with a small IT firm here […]
Mar 7, 2016
I was wrestling with this very question the other day when formulating a series of pages for a client website. Traditional thinking was that you write […]
Mar 2, 2016
Permalinks, or permanent links are the URLs WordPress uses to link your website content. They are an essential ingredient of onsite SEO and of website usability. […]