Small business content marketing on a budget
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Jan 25, 2016
Small business content marketing on a budget

Small business content marketing on a budget

As someone who does a lot of small business content marketing, I know all too well that budgets aren?t always able to satisfy ambitions. But just […]
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Jan 18, 2016
How to republish website content for maximum effect

How to republish website content for maximum effect

Fresh, original content is the cornerstone of any content marketing strategy. Yet it isn?t the only way we can gain popularity and derive benefit from great […]
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Jan 11, 2016
Four reasons why republishing old content makes great sense

Four reasons why republishing old content makes great sense

If you have a library of previously published content there is nothing wrong with freshening it up a bit and republishing it for a little extra […]
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Jan 4, 2016
Content marketing is for life not just for Christmas

Content marketing is for life not just for Christmas

While we may live in an era of instant gratification, the old adage ? the best things come to those who wait? is still true. It?s […]
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Dec 28, 2015
Why quality content really is king

Why quality content really is king

Do you remember the days when you would use your search engine of choice to find something and end up with a page full of keyword-stuffed […]
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Dec 21, 2015
The importance of good editing

The importance of good editing

Many smaller businesses have quite a relaxed view of the quality of material they put out into the world. After all, the odd spelling mistake isn?t […]
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Nov 16, 2015
Blog writing the right way

Breathing new life into a mediocre blog part 2

Last time we discussed planning your blog revival. We talked about asking yourself the necessary questions to put you in the mindset of blogging successfully. So […]
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Oct 12, 2015
controlling your content marketing

Controlling your own marketing destiny

The illusion of controlling our own destiny is always more real than actual reality. When you look at it, we are in control of very little. […]
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Oct 7, 2015
Telling the truth with your marketing

What can small businesses learn from the Volkswagen emissions incident?

Not a day goes by without some media hype about the Volkswagen situation and it doesn’t look to be ending soon. While the situation is undoubtedly […]
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Aug 31, 2015
Change to survive in business

Change with your customer’s habits if you want to survive

A lot of small businesses I talk to say much the same thing, “I have been doing this for years and I’m still busy so there’s […]
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Aug 27, 2015
Windows 10 installation

Protecting your privacy in Windows 10

The arrival of Windows 10 was heralded by very little fanfare but quite a lot of delight from the IT industry and users alike. Finally, it […]
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Aug 12, 2015
Write great content whenever you can

Are you making these excuses not to write?

If you are you?re not alone. It?s not that you don?t want to. Or even that you can?t. It?s just too easy not to actually sit […]
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