Feb 8, 2016
There are hundreds of ways to generate content ideas. Many of them are mainstream and a few are quite unusual. All can provide a vast number […]
Feb 3, 2016
Coastal Content took on a new Devon-based client during January. A client who had paid a lot of money to a fancy London agency to promote […]
Feb 1, 2016
Content marketing is still the most exciting place to be as far as I?m concerned. It?s the fastest moving, most rewarding and most dynamic side of […]
Jan 27, 2016
Content marketing is an ever-evolving industry that has to adapt constantly to audience expectations and social trends. If that wasn?t enough, it often has to appeal […]
Jan 20, 2016
The Black Friday phenomenon has highlighted not just the lengths consumers will go to in order to get a bargain but also the lengths manufacturers will […]
Jan 19, 2016
The movie studios are having a tough time of it lately. Not only can they not deliver anything good to watch, the rest of the world […]
Jan 18, 2016
Fresh, original content is the cornerstone of any content marketing strategy. Yet it isn?t the only way we can gain popularity and derive benefit from great […]
Jan 11, 2016
If you have a library of previously published content there is nothing wrong with freshening it up a bit and republishing it for a little extra […]
Dec 21, 2015
Many smaller businesses have quite a relaxed view of the quality of material they put out into the world. After all, the odd spelling mistake isn?t […]
Dec 14, 2015
There has been a lot of noise about the increased use of ad blocking software coming from the advertising industry lately. I find it quite annoying […]
Dec 7, 2015
I was asked the other day by a plumber friend of mine why he should spend money on a business website. His argument was that he […]
Nov 23, 2015
Case studies have long been used as marketing collateral for businesses and for good reason. Not only do they demonstrate that your product or service actually […]